About Us: See it Differently
Everything has beauty, but not everyone sees it.
- Confucius: Chinese teacher, editor, politician and philosopher
We stand for ‘Seeing with a Difference’. Being able to look at the same elements differently.
As our CEO & Founder, Anuraag loves putting geekily – We are ‘Fin-Archi-tech-ts’.
Essentially, we bring a mix of consulting, management, business, finance, capital markets, tax, operations, innovation and technology experience with deep know-how to put it all together; into a unique blend.
And, we love to build simple, intuitive, clean & powerful solutions to make life a little more easy.
We do not think ‘out of the box’, we DO ‘out of the box’.
Don’t believe it? Ask our clients who have been with us for years.
Our Story
It wasn’t planned, and like all things in the universe, it just ‘happened’. Simply put, there was a need in our own lives; a need for an easier way to manage money and investments.
So, we built the nascent solutions and used them at home, for almost a decade.
A decade before we realized and had the foresight that everyone could benefit hugely from these solutions. It could make life easier, smoother and better for so many individuals, families, professionals and even Corporates and their over-worked employees.
At our core, we believe that the true essence of life is to make things better, a continuing endeavor to do so in every way we can.
So, why not share it? And what could be better than products, that the creators loving using themselves?
Our families; and close knit extended families (and some friends) with humble beginnings had realized the need to maintain, invest and grow the value of the hard earned money.
We grew up hearing about keeping track of Stock Markets, Funds and variety of other Investment opportunities & Tax benefits and so on.
During college/ university days, thanks to the love for computers and programming, the cumbersome paperwork around investing was gradually off-loaded to a PC and home brewed tools and applications, which were refined slowly over half a decade. It was a home-use only, personal project for evenings and weekends.
After stints in the corporate world, these unshaped rocks were polished and given a chance to step out of the house. SeeDiff was born, and the products started their process of birth and metamorphosis.
The history and story of SeeDiff as a company and the slow, but gradual rise of its products is being put together and documented. Watch this space.. :)
You can't connect the dots looking forward;
you can only connect them looking backwards.
